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    BlackBear Children's Boutique Owner, Emma CarolloBlackBear Children's Boutique Owner, Emma Carollo

    Emma, founder of BlackBear Children's Boutique™, with her nieces and nephews who inspired her journey to start her shop. (Photos by


    BlackBear Children's Boutique™ launched in 2017 with one simple goal in mind: To offer a finely curated collection of baby and children’s clothing and accessories sure to please parents and children alike.

    The BlackBear™ collection specializes in items of superior quality and design from regional, national and global brands. Much of our inventory is inspired by my travels; I shop locally in each new city I visit, often with the hope of discovering something sweet for my loved ones. I’m drawn to simple, purposefully styled items that feature an unexpected twist — a trio of wooden buttons for closure, or perhaps a playful cloth pattern that evokes nostalgia and warms the heart. I select each piece for the boutique with this vision in mind, and source ethically produced products — many of which are manufactured from organic or sustainable, natural materials — whenever possible.

    Thank you, truly, for stopping by. I hope you enjoy shopping the BlackBear™ collection online, and if you are local please visit our brick and mortar located at 4312 N. Oakland Ave., Shorewood, WI 53211 | Tuesday - Friday 10am - 6pm, Saturday 10am - 5pm, Sunday 10am - 2pm. Here’s to happy parents and well-dressed children!

    With love,

    Emma Carollo, owner/founder